Especially after the war, we have seen the growth of artificial hills and landfills in many of our suburbs, which have taken over spaces abandoned by agriculture or mining. The waste of raw materials produced along the industrial production line and the products themselves at the end of their life-cycle, find a place here at the margin, hidden from the sight of voracious consumer society, which was, at the time, considered appropriate . Having gone beyond the initial stage of environmental unconsciousness, western societies are now projected towards new models of production and consumption, aiming to reduce the carbon footprint, the waste of materials and energy, with the aim of recycling products in their entirety, reaching the ethical and sustainable vision of a closed loop.
Whilst waiting for the end of the construction site for the last incinerator and the closure of the remaining landfill which are expected by 2020 -deadline indicated by European directives-, the virtuous authorities have already started policies for recycling and recovering , which are currently able to easily manage 70% of municipal solid waste. The remaining material is being used to produce energy and heat through incinerators or waste-to-energy plants. With a little help from environmental technologies, the “rubbish” from waste has become a resource. the question is, however, how this the new paradigm of consumption, increasingly oriented towards intangible assets, change our lifestyle and formalize urban spaces? How can the regeneration and the recycling become social facts and produce public places for the moments of active participation in the every-day life of the products that accompany us?